Olympisch Vuur, the alliance Olympic Plan 2028, has selected us to become their online agency. Together with this alliance of sports associations, governments and economic life, we are going to build up to the ambition of getting all of The Netherlands to an Olympic level. With as a possible outcome the organisation of the Olympics and Paralympics in The Netherlands in 2028.
We won the pitch with a concept that focuses on Dutch athletes and their inciting personal stories. In a pilot project we promote several international sports tournaments, such as the Women’s World Open Squash.
We already generated a lot of local publicity for the tournament with a thrilling unofficial final between Dutch squash champion Natalie Grinham and her Australian sister in the middle of Dam Square.
See the video of the unofficial final here |