About Beck's

Most brand and company websites have one: a too-long, copy-heavy, extremely boring About Us page. Well, Beck's decided to take a different approach...
Presenter Steven takes you through the most beautiful PowerPoint (at least, we like to think so) and turns it into an interactive quiz about the Beck's brand and products.

Play, download and share!
Topic > Beck's
The Daily Different

In March we launched an online campaign to recruit a Columnist for the global Beck's website.

After an extensive recruitment process we found the perfect man for the job, his name is Darius Davies. From this week on he takes over the homepage of Becks.com with daily articles and reports on people, things and situations that he finds Different by Choice (the Beck's brand claim).

Click here to see how Beck's lives up to its claim
Topic > Beck's
A job offer you simply can't write off

We've just launched the first phase of the new global Beck's website. This first phase focuses on the recruitment of an online columnist: Beck's is looking for someone in the target audience to take over the homepage, posting interesting content that's linked to the Beck's brand theme: Different by Choice. On the site you can read all about the job and apply.

Next to that the site contains several content modules hosting the new TV spot, information on the brand and DIY wallpapers. Of course all done in a Beck's Different by Choice kind of way! We will be adding lot's of interesting and different content modules in the coming months; modules that can spread outside the Beck's website as well.
Go to Becks.com
Topic > Beck's
More beer!


After producing the global website for Leffe earlier this year, we recently won the pitch for another Inbev account. This month we started work on Beck’s: Germany’s biggest beer brewer. We will handle all their international digital work. A totally different brand, a totally different target audience and a totally different approach… makes us thirsty just thinking about it!

More to come soon…
Topic > Beck's
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